It looks as if Disney+ is going to start giving customers more options with their streaming service. Customers already have the option of paying $7.99 monthly or $79 for the year for AD free streaming. But today it was announced that they will be adding an ad-supported streaming option. As of now, no official pricing was revealed. But they did say this will release late this year. You can check out the official details below.
DISNEY+ TO INTRODUCE AN AD-SUPPORTED SUBSCRIPTION OFFERING IN LATE 2022
In a first for Disney’s premier direct-to-consumer streaming service, Disney+ will expand its offerings for consumers by introducing an ad-supported subscription in addition to its option without ads, beginning in the U.S. in late 2022, with plans to expand internationally in 2023.
“Expanding access to Disney+ to a broader audience at a lower price point is a win for everyone – consumers, advertisers, and our storytellers,” said Kareem Daniel, Chairman, Disney Media and Entertainment Distribution. “More consumers will be able to access our amazing content. Advertisers will be able to reach a wider audience, and our storytellers will be able to share their incredible work with more fans and families.”
Disney leads the market with quality and premium ad experiences. It is home to the industry’s premier ad-supported streaming services, including Hulu, a pioneer and leader among all ad-supported video-on-demand subscription services, and ESPN+, which continues to pave the way for direct-to-consumer sports programming and live events. This type of innovation, driven by advertising that is contextually relevant to viewers, will soon extend to Disney+.
“Since its launch, advertisers have been clamoring for the opportunity to be part of Disney+ and not just because there’s a growing demand for more streaming inventory,” said Rita Ferro, President, Advertising, Disney Media and Entertainment Distribution. “Disney+ with advertising will offer marketers the most premium environment in streaming with our most beloved brands, Disney, Pixar, Star Wars, Marvel and National Geographic. I can’t wait to share more with advertisers at the Upfront.”
More details, including launch date and pricing, will be announced at a later date.
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Are you happy with your streaming Ad-free service so far? Would which option would you go with one available? Also, what is your favorite streaming content on there now? That Hashtag Show wants to hear from you!
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