It might be the start of Summer soon, and that means warmer weather, but for those ghouls, ghosts, goblins, specters, witches, warlocks, monsters, and any other creatures of the night, it means we’re also that much closer to Halloween. Naturally, because it’s the best holiday on the calendar, Halloween is no longer stuck to October. Spirit Halloween ensures that the spooky season kicks off in style starting on July 29th, 2023.

Their flagship store in Egg Harbor Township, New Jersey, opens with reveals of their yearly catalog and other living/undead events.

For more Halloween content, check out all of THS’s Fright-A-Thon!

Spirit Halloween’s Schedule And Rules

Here’s the full schedule for the opening day event.


  • Living and non-living attendees should arrive no earlier than 7 a.m. ET on Friday, July 28th.
  • Safety is Spirit’s number one priority, so overnight parking or camping at Shore Mall is not permitted this year prior to 7 a.m. ET on Friday, July 28th.
  • The Egg Harbor Township police and community officers will monitor the area to ensure safety is maintained.

Lanyards and Store Access

  • The flagship store will officially open at 11 a.m. ET on Saturday, July 29th.
  • Starting at 7 a.m. ET on Saturday, July 29th, numbered lanyards will be issued to fans on a first come, first served basis.
  • Guests’ lanyard numbers will determine access to the flagship store. Each individual requires their own numbered lanyard to enter the store.
  • Starting at 10:30 a.m. ET the event emcee will call numbered groups to line up and enter the store opening based on capacity.

Superfan Swag Bags

  • The first 200 fans to check in will receive an exclusive Spirit Halloween 40th-Anniversary swag bag.

Halloween Happens in July!

  • Last year over 2,000 Halloween superfans descended on Egg Harbor Township to celebrate the largest Halloween retailer in the country. This year, the brand expects even more enthusiasts to crawl out of their coffins to enjoy a variety of activities in the dead of summer, including tarot card readings, food & beverage vendors, graveyard bowling & more.
  • Fans can expect fun scares from partners like Kung Fu Tea, Butterfinger, and more.

Check out more about the grand opening from Spirit Halloween’s official website!

For more on Horror, make sure to check back to That Hashtag Show.

Keep Reading: