It seems that the rumors about the new replacement program for the old Disneyland Annual Pass program are true. It is being reported by Blog Mickey that Disney will announce later today their new Disneyland Annual Pass “Magic Key” pricing and tiers. Here is a list of those tiers and price points according to Blog Mickey sources.
Magic Key Tiers and Pricing
Dream Key – $1399
The Dream Key is the highest tier and the only tier that includes parking. In addition, the Dream Key will include 6 reservations at a time, booked 90 days in advance. There will be 20% off of merchandise in this tier and 15% off select food and beverages. There will be no block out dates for the Dream Key, but reservations may be unavailable based on crowds and reservations are required for entry.
Believe Key – $949
The Believe Key is the second-highest tier and includes 50% off of theme park parking. Also the Believe Key will include 10% off of merchandise and 10% off of select food and beverages. The Believe Key will include 6 reservations at a time. There will be blockout dates on some days of the year.
Enchant Key – $699
The Enchant Key is the second-lowest tier and includes up to four theme park reservations at a time. The Enchant Key will include 10% off of food, beverages, and merchandise. There will be more blockouts than the Believe Key.
Imagine Key – $399
The Imagine Key is the lowest tier pass and will allow Magic Key holders to hold up to 2 theme park reservations at a time. Just like the Enchant and Imagine Keys, the Imagine Key will include 10% discounts.
More To Come
Also, Blog Mickey says that all tiers will be required to make theme park reservations, which can be made up to 90 days in advance. Now please remember as of yet this has not been officially announced by Disney so take what you read here with a grain of salt until it is confirmed.
[UPDATE] It has now been confirmed by Michael Ramirez, Public Relations Director, Disneyland Resort.
We are pleased to introduce the Magic Key program, a new, guest-centric offering that will deliver choice, flexibility and value for park admission, special access to unique experiences, valuable saving opportunities and so much more. There will be four options of Magic Key passes, to provide our guests and their families with choices that fit various needs and lifestyle preferences for how they wish to visit the Disneyland Resort.
Source: Disney Parks Blog
Source: Blog Mickey