How would you celebrate your favorite Disney Princesses? The Walt Disney Company knows: through a yearlong special event featuring music, experiences, special products, and a charity campaign.
Disney announced today the launch of the Ultimate Princess Celebration. The event will “spotlight the courage and kindness these Disney heroines inspire in fans around the world.”
Here are all the ways to celebrate Disney Princesses this year.
The Ultimate Princess Celebration – Music
To kick off the celebration, Grammy Award-winning recording artist Brandy will debut a new original song, “Starting Now.” (Brandy, of course, starred in Rodgers & Hammerstein’s Cinderella, which started streaming on Disney+ in February.) The single and lyric video drop on May 21.
In August, DIsney Channel will premiere a 30 minute music special, Disney Princess Remixed – An Ultimate Princess Celebration. The special will feature reimagined performances of iconic Disney Princess songs. It will also include the music video for Brandy’s “Starting Now”. Following the Disney Channel premiere, the special will be available to stream on Disney+.
Then in November, fans can catch Disney Princess – The Concert. An all-star quartet of Broadway and animated film icons celebrate all the Disney princesses in an unforgettable evening of story, animation, and song, alongside their magical music director and an enchanting guest Prince. Tony nominee Susan Egan, two-time Tony nominee Laura Osnes, Grammy nominee Courtney Reed, and rising star Aisha Jackson join forces in this once-in-a-lifetime concert sponsored by Pandora Jewelry.
And if you can’t wait to revisit your favorite Disney Princess jams, check out this specially curated playlist now.
UPC – Books, Products, and Collectibles
Disney is releasing Tales of Courage and Kindness, a short story collection to inspire children to create a kinder world. The book includes 14 original stories with new illustrations. To celebrate the storybook launch, several Disney Princess voice actors will read stories from the collection, including Mandy Moore, Auli‘i Cravalho, Anika Noni Rose, and Kelly Marie Tran. You can download the book for free here through the end of August.
In addition to Tales of Courage and Kindness, Disney will launch a wide range of new princess products. These collaborations will appeal to fans of all ages, spanning toys, fashion, beauty, home decor, games, and more. In keeping with the theme of the celebration, Disney collaborated with brands such as Lokai and Love Your Melon, which emphasize kindness through charitable giving.
New products tied to the Ultimate Princess Celebration will launch throughout the year, including toys and collectibles from Hasbro, Jakks Pacific, The LEGO Group, Just Play, Funko, and Huffy. Plus fashion, beauty, and accessories from adidas, Coach, Chaser Brand, Hanna Andersson, Enchanted Disney Fine Jewelry, Besame Cosmetics, POPSUGAR, and others.
UPC – Children’s Charity Event
To continue to celebrate the courage and kindness of its princesses, Disney will team with Starlight Children’s Foundation. They will bring Disney Princess and Frozen themed hospital gowns, along with toys, books, and games, to children during their hospital stay. Starlight Gowns are a fun, personalized alternative to traditional hospital gowns, providing a sense of comfort and normalcy to seriously ill children and their families.
So, how will you celebrate courage and kindness with Disney Princesses? Let us know in the comments. Plus, don’t forget to check back to THS for more Disney updates.